Google data studio vs looker studio.

Google data studio vs looker studio They are both strong BI solutions that provide data analytics, integration, and visualization to assist enterprises in overcoming business challenges. Dec 6, 2022 · With these new integrations, we are making all the tools you need work better together, so you can realize the full value of your data cloud investments. That’s why Looker Studio (Data Studio) is a no-brainer for marketers who want to present their data but have little to a bit of SQL knowledge. There are 24 of them as of the publication date of this article. If you’re using the GA4 Jun 8, 2023 · Data connectors, which connect Looker Studio reports to underlying data for easy access and use; Looker Studio API, which allows Google Workspace and Cloud Identity organizations to automate Looker Studio asset management and migration; Report embedding to include Looker Studio reports in any web page or intranet. Jul 30, 2024 · Looker Studio. As part of the Google Cloud Platform, it integrates seamlessly with other Google services, providing a holistic ecosystem for data analytics. Jun 6, 2023 · Looker Studio offers dashboarding, nothing more, nothing less. Jun 23, 2022 · Looker Studio is a data visualization tool that helps you turn data into a meaningful story. , along with marketing platforms such as Google Analytics 4, Google Ads, Salesforce, Zendesk, Hubspot, Facebook Ads, Shopify, TikTok Ads, Klaviyo, Instagram, and many others. Apr 17, 2025 · Own your organization's content . Using Looker Studio, you can import data from Google-supported platforms—Google Sheets, BigQuery, Google Analytics, Google Ads, etc. Aug 1, 2023 · Looker (Google Cloud core) — now generally available — gives you the ability to configure and create a Looker instance from the Google Cloud console. Looker offers a data API that allows users to create products based on that underlying data model. Integration with Google services Jan 29, 2023 · Przez dwa lata funkcjonowały obok siebie zarówno Google Data Studio, jak i Looker. 2022 fue un año de muchos cambios y novedades en el panorama digital, siendo uno de los más llamativos la sustitución de Google Data Studio, nuestra bien conocida y querida herramienta de visualización de datos, por Looker Studio. “Looker” and “Data Studio” are both popular business intelligence and data visualization tools, but they have different features, capabilities, and use cases. Data Studio, while helpful for your own data analysis, matters most when creating a report for someone else. Jakie korzyści może . Google Looker Studio turns … Nov 7, 2022 · And to ensure users are getting the most current data from the underlying data source, refreshing data in Looker Studio now also refreshes the data in the Looker cache. Looker Studio: Data Visualization Powerhouse. Data sources represent a particular instance of a connector: for example, a connection to a specific BigQuery table or query, a Google Analytics property, or Google Sheets. Support. This could include a manager or executive who needs high level data or an advertising partner who needs a campaign report. Jan 24, 2025 · If we’re primarily focusing on BI tools, there are two that are currently the leading contenders in the BI landscape: Tableau and Looker Studio (Formerly Google Data Studio). Google Data Studio เป็นหนึ่งในเครื่องมือจาก Google Marketing Platform (GMP) ที่อนุญาตให้ผู้ใช้เชื่อมต่อกับแหล่งข้อมูลและสร้างแดชบอร์ดที่สามารถ There is Google's official announcement from April 2022 about the union of 2 data tools - https://cloud. Studio is pretty trash from what I've seen. Here’s an overview of each: What is a looker? Looker is a platform for data exploration and analysis that enables businesses to examine, visualize, and interpret their data. Google Looker Studio (formerly Google Data Studio) is a free self-service business intelligence platform for data visualization. Oct 1, 2024 · Looker Studio: Easily integrates with Google tools like Google Analytics and Google Ads, as well as other data sources, allowing for quick report generation. Additionally, it offers 454 connections to external databases such as MySQL and PostgreSQL. Dec 25, 2024 · How Do I Connect Google Analytics 4 and Looker Studio? There are multiple ways to connect Google Analytics 4 and Looker Studio. Looker studio is free. Dec 22, 2021 · This is a comparison guide for Data Studio VS Looker. How to Use Looker Vs Data Studio? Before we talk about the main comparisons between these two BI tools, here are some facts about their user interfaces. Whereas Google Studio requires an account to view data, Data Studio has a number of sharable options. What types of data can be stored and accessed in Google Data Studio and Looker? Google Data Studio and Looker are both data storage and visualization tools used for analytics strategies. Dec 21, 2022 · Looker Studio the new Google Data Studio, an in-depth guide to get started and build reports, dashboards, and data visualization. There is a whole data processing capability involved (search for lookml) Both lookers are Google products. Apr 23, 2024 · What data can you bring into Looker Studio? In Looker Studio and Power BI, data sources or connectors allow you to fetch data from different platforms. Looker studio was known as data studio until about 2 weeks ago. May 1, 2024 · Currently, Looker Studio syncs directly with 18 Google products like Google Analytics, Google AdWords, and Google Sheets. Si quieres ver una comparación más detallada entre Looker Studio y Data Studio, aquí hay algunas diferencias clave a considerar: Funcionalidad y enfoque: Data Studio se enfoca principalmente en la visualización de datos y la creación de informes interactivos. Dec 1, 2024 · Both Power BI and Google Data Studio are leading BI tools. Mar 2, 2023 · 1. Power BI vs Looker Studio: Data Sources Power BI. It’s an excellent starting point for businesses looking to visualise their data without investing in a premium solution. But if you need to find out which tool better suits your purpose, then read on. Jan 22, 2025 · This is a comparison guide for Looker Studio (Google Data Studio) vs Power BI. It is a free tool that turns performance data into informative, easy-to-read, easy-to-share, and fully customizable dashboards & reports. Learn how to pick the right tool for your organization. Looker Studio vs Looker Studio Pro. The quick answer : Nothing changes for users. Partner connectors remain a valuable asset for users of Looker Studio Pro. Looker, on the other hand, can connect to a wide range of data sources including SQL databases, cloud data warehouses, and APIs, making it more versatile in terms of data integration Apr 17, 2025 · In Looker Studio, the fields in a data source have certain properties, such as name, data type, and aggregation. —for free to your dashboards. Looker and Looker Studio are both Google tools with a lot in common. GA4 Data Source in Looker Studio: Standard Reports vs Explorations. Looker is a powerful, enterprise-grade platform designed for in-depth data analysis, while Looker Studio offers a more accessible, user-friendly solution for data visualization and reporting. Quickly build interactive reports and dashboards with Looker Studio’s web based reporting tools. This rebranding unified Google's data visualization tools under the Looker brand while Google simultaneously upgraded its capabilities. Maybe one step ahead from an excel pivot table or checking each tool UI Sep 12, 2024 · Looker Studio: The Free Dashboarding Solution. G2 users report that Looker Studio offers superior "Graphs and Charts" functionality, scoring 9. Apr 13, 2025 · Check Capterra to compare Looker and Google Data Studio based on pricing, features, product details, and verified reviews. But, your data might not be limited to Google products. It offers the same great data analytics tools for free to anyone. VIP CONTRIBUTOR Brooke Osmundson December 21, 2022 Looker and looker studio and very different tools with similar names. Apr 17, 2025 · A Looker Studio Pro subscription gives users in your organization all the features of the no-cost version of Looker Studio, plus the enhanced enterprise capabilities of Looker Studio Pro. Looker Studio. Looker vs. These AI-driven features make it easier for users to derive meaningful insights from their data, streamline workflows, and make more informed decisions. Looker: Integrates with a broader range of databases and warehouses, making it more suitable for large-scale data operations. They are: A Looker Studio connector (easiest method) Google Sheets Exporting GA4 data; Google Sheets Add-on; Using A Looker Studio Connector. Looker and Looker Studio, both part of Google’s BI offerings, cater to different use cases. Esta integración permite a los usuarios extraer datos de estos servicios sin esfuerzo, lo que garantiza que todos los datos relevantes se consoliden en un solo lugar para un Apr 4, 2025 · The set of free data connectors in Looker Studio Pro is no different from Looker Studio. It delivers a lot of great data visualization and analysis tools and is free to use. Tableau Comparison Table. Mar 18, 2022 · Comparison Between Google Data Studio Vs Looker. Your Looker Studio Pro reports and data sources belong to your organization, rather than to individual users. In the top right, use the toolbar to select different chart types. It’s an excellent starting point for businesses looking to visualise their data without investing in a premium solution. Looker Studio se integra perfectamente con una variedad de servicios de Google, incluidas las conexiones directas a Google Analytics, Google Ads y Google BigQuery. Looker is very powerful, complex, and expensive. Here are some features that you must consider: Power BI vs Google Data Studio: Installation; Power BI vs Google Data Studio: Data Sources; Power BI vs Google Data Studio: Data Transformation Aug 12, 2024 · Google Looker and Google Looker Studio serve different purposes within the data analytics ecosystem. Looker Studio: High-Level Overview. Create your own report Explore visualizations you can use Jun 21, 2022 · こんにちは、G-genの開原です。当記事では Google Cloud が提供する Looker と Looker Studio（旧称データポータル）という2つのデータ可視化サービスの特徴についてご紹介した上で、選定のポイントを解説します。 Looker と Looker Studio Looker とは？ Looker Studio とは？ データ分析における課題 Looker の特徴 Looker Studio is really just Google Data Studio with a new name and face. Data Studio is a good choice for organizations that use Google Cloud and other Google apps because it has native support for many data formats and simple, effective integrations. Apr 6, 2022 · Data Studio is an easy to use self-serve BI solution enabling ad-hoc reporting, analysis, and data mashups across 500+ data sets. 3. In this section, we plan to provide you with an in-depth comparison between Google Data Studio vs Looker. Jan 12, 2024 · Today’s tools like Looker Studio (Google Data Studio) and Power BI stand at the forefront of this transformation, serving as the lenses through which businesses view their vast data narratives. Główne zastosowanie narzędzia skupia się na podłączaniu do danych, ich wizualizacji i tworzeniu graficznych dashboardów, które można łatwo udostępniać. Google Data Studio to część większej platformy o nazwie Google Marketing Platform (GMP). Oct 17, 2023 · 1. It can be connected to over 800 data sources, pulling in the required information. It offers a user-friendly interface, a drag-and-drop feature, and integrations with many marketing platforms. Sep 12, 2024 · Looker Studio, formerly known as Google Data Studio, is Google’s free dashboarding software. In other words, that is how we got Looker Studio! Obviously, the new Looker Studio has integration with the previous version of Looker Comparing the customer bases of Google Data Studio and Looker, we can see that Google Data Studio has 7846 customer(s), while Looker has 6710 customer(s). Nov 30, 2023 · Looker Studio offers a variety of connectors, including 24 Google-owned options like Google Analytics, Google Ads, and Google Sheets. Looker Studio also allows connections to over 843 different data sources from partner connectors. If you're short on time, we've created the table below to act as a quick reference for the main differences and similarities between Jul 16, 2024 · Looker Studio and Looker Studio Pro benefit from Google’s AI advancements, offering intelligent recommendations, automated data connections, and enhanced data processing capabilities. Looker and Data Studio serve complementary use cases. Apr 17, 2025 · Connecting to your data creates a data source in Looker Studio. Looker Studio, formerly known as Google Data Studio, is Google’s free dashboarding software. Jul 5, 2022 · Data Studio works well with all Google products, such as Firebase, BigQuery, Gmail, Forms, Google Docs, Google Analytics, and Google Sheets. Looker is very much not free. It helps you transform your business data into engaging reports and dashboards. In the Data Visualization category, with 7846 customer(s) Google Data Studio stands at 14th place by ranking, while Looker with 6710 customer(s), is at the 17th place. Let’s start by taking a look at a side-by side feature comparison: Oct 4, 2024 · This article will provide a detailed comparison of Looker vs Looker Studio, helping you understand their core differences and guiding you to select the best fit for your data strategy. Sep 19, 2022 · รู้จักกับ Data Studio (Looker Studio) และ Looker. Sep 29, 2022 · You can design a data source schema in Google Looker Studio using certain functions, including the following: Creating new calculated fields; Creating new functions; Changing specific types of data; Adding custom-made parameters; You can learn more about structuring a data source schema in one of our other articles, Google Looker Studio Data Mar 14, 2025 · Next, in the comparison of Google Data Studio vs Power BI, it’s time to scoop the capabilities of the second contender – Google Data Studio. Zresztą porównywaliśmy nawet oba narzędzia w jednym we wpisów (Looker vs Google Data Studio), ale od października 2022 roku wszystkie produkty Business Inteligence Google Cloud funkcjonują już pod wspólną nazwą Looker Studio. Google Data Studio has a simple user interface with easy-to-use security measures while Looker offers more robust security features. Looker Studio being the free thing that used to be called Google Data Studio (they rebranded it after the Looker take over) where as full Looker is more of an enterprise tool. In this article, we’ll look at pricing, data source integration, deployment, data modeling, and analytics capabilities. google. Select a data source you'd like to explore. Feb 6, 2025 · On the Looker Studio home page, in the top left, click Create, and then select Data Source. The looker studio (former data studio) is a single area report thing. com/blog/products/data-analytics/looker-and-da Google Data Studio vs Looker Studio. Jul 20, 2022 · Looker Studio (Google Data Studio) complete review: Learn what GDS users think about the tool, what works and what doesn't, and what alternatives are available. For Looker Studio Pro pricing, visit our Marketing page . Google knows people love Looker Studio (the dashboarding utility, remember?), so they’re rolling out a paid version. Since October 12, Google announced that Google Data Studio became Looker Studio ! What’s changed ? Is there any impact on reports ? Do I have to do something ? Here is the link to the official release. Specifically, for this public preview, we’ve implemented enhanced restrictions on Looker data sources in Looker Studio, so admins can rest easy about testing out the When analyzing Active Users data, my team discovered that we're facing some data discrepancies between the Explore tab in GA4 and our data reports in Looker studio. All of your reporting are still there and available and the Turn your data into compelling stories of data visualization art. Dane podłączone do Google Data Studio mogą Data Integration: Data Studio is a Google product and offers seamless integration with other Google services such as Google Analytics, Google Sheets, and BigQuery. Looker Studio offers an intimate dance with Google’s suite, providing a familiar embrace for those vested in digital marketing analytics. Link your Looker Studio Pro content to a Google Cloud project to ensure that your critical assets will continue to work even if the person who created them leaves the organization. Usually marketing, due to the vast amount of external connections and ease of use / low code needed It's good for quick and cheap data visualization that can be discarded next week without much hassle. Create your own report Explore visualizations you can use Dec 7, 2023 · Nous allons aujourd’hui présenter et comparer deux outils de reporting souvent choisis par les PME et ETI : Looker Data Studio, édité par Google, et PowerBI, édité par Microsoft. A common question during Looker Studio training is whether the data in Looker Studio pulls from GA4’s standard or Exploration reports. Google Looker Studio is an online tool for converting data into customizable, informative reports and dashboards. May 31, 2024 · Looker Studio has a somewhat complicated history: Originally launched as Google Data Studio in 2016, it was rebranded in 2022 after Google acquired Looker, a separate company, in 2020. Reviewers mention that Looker provides better "Data Modeling and Blending Dec 25, 2024 · Additionally, Total and Active Users often match closely, but minor differences can arise with high-volume data. Product All features One platform to monitor and report on marketing performance Feb 21, 2023 · In fall 2022, Google decided to merge two of their tools – Google Data Studio and Looker Studio. com/blog/products/data-analytics/looker-and-da There is Google's official announcement from April 2022 about the union of 2 data tools - https://cloud. Looker Studio Pro customers receive support through existing Google Cloud Customer Care channels so you can rely on Looker Studio Pro for business-critical reporting. Jan 17, 2020 · Are you already working with BI Reporting Dashboards? Those type of dashboards are build to connect, integrate, analyse and present business informations eas Turn your data into compelling stories of data visualization art. This Google Data Studio vs. Looker Studio, formerly known as Google Data Studio, is a web-based data visualization tool that allows users to create interactive dashboards and reports. The data source has been checked multiple times and is correct, the settings, filters + date range are also the same. These properties are provided by the connector that was used when the data source was created. Power BI has integrations with Microsoft products such as Azure, Sharepoint, MS Office, Excel, etc. What is Google Data Studio? Google Data Studio now known as Looker Studio is a free, lightweight web-based data visualization tool by Google. Looker Studio offers two types of connectors: free and paid. Mar 14, 2022 · Google Data Studio – na dobry początek. So, let’s get started. Ces 2 outils vous permettent de construire et partager des dashboards personnalisés alimentés avec les données de votre entreprise. Helping businesses choose better software since 1999 Jul 3, 2023 · Google Data Studio vs Looker. Users appreciate the variety and customization options available for visualizations in Looker Studio, making data presentation more engaging. 0 compared to Looker's 8. Google Data Studio, as we know, served for data visualization, and Looker Studio was a tool for data scientists. Google Data Studio เป็นหนึ่งในเครื่องมือจาก Google Marketing Platform (GMP) ที่อนุญาตให้ผู้ใช้เชื่อมต่อกับแหล่งข้อมูลและสร้างแดชบอร์ดที่สามารถ Nov 24, 2023 · En este artículo, explicaremos los beneficios de Looker Studio Pro en comparación con Looker Studio, su versión gratuita (anteriormente conocida como Google Data Studio) Simplemente recordarte que Looker Studio puede analizar datos provenients no sólo de Google Analytics y Google Ads , sino también de Meta (Facebook) Business Manager y I might have the wrong end of the stick here, but I thought Looker Studio and Looker were 2 different products. iafkohj lxbn ixnm dyrva iayeviws mgcy xnctgzvh bmjph mojlbir imj kqtlqf aunc ynph zlizffi cqceag